
Unpacking the Results: Cyber Week 2023
Back in October, Adobe Analytics released their 2023 Holiday Spending forecast, which predicted that holiday sales (Now.1 to Dec.31) would reach $221.8 billion, representing a 4.8% growth year-over-year (YoY). Extreme discounts and the popularity of Buy Now, Pay Later...
How AI Can Help in E-commerce Customer Support
Customer support is a pivotal element for success within the e-commerce landscape. From corporate behemoths to fast-rising start-ups, e-commerce businesses of all sizes are always looking for ways to improve their customer support. Right now, they’re all looking in...
Chatbot vs Conversational AI: What Are The Differences
Chatbots are an entrenched part of our online experience. Whether you’re browsing an e-commerce website, reading an informative blog, or engaging with others on your favorite social platform, the likelihood of a chatbot waiting in the wings to support you is high to...