Persuasive Words That Convert Readers Into Buyers
Persuasive words can make all the difference. Whether you’re building a better sales page, creating a call-to-action or writing the perfect subject line for your email, finding the words that pull your potential customer in will convert your readers into loyal buyers....What Colors Kill Conversion Rate Optimization?
Your potential customer is waiting for you to entice them. They’ve read your marketing material, they know what you you’re selling and they’ve thought long and hard about clicking the “buy” button you have on your sales page. You’ve done everything you could do, and...What Conversion Experts Test First For Quick Results
Before you run off with this data, remember your first step is to build a baseline to measure against. There are a number of tools to do this, from quantitative tests such as form metrics, funnel metrics and heat maps to qualitative testing such as popup surveys and...18 Subconscious Landing Page Conversion Triggers
Landing page optimization is all about convincing your reader to pay attention to you and understanding what they really want. What you present to them and how you present it is critical. Here are 18 sub-conscious triggers that will increase landing page conversions...The Similarities Between Riding A Unicycle And Startups
This spring, I set a goal for myself: to learn how to ride a unicycle, with the ultimate goal being to do mountain unicycling (Muni Video). I had another goal, to launch a startup, Ometrics.com. During this process, I started noticing two things. 1) My daughter...Want Answers?… Don’t Break These 5 Rules for Feedback
Has this happened to you? You’ve got a fantastic survey to give out to your customers that’s going to change your business for the better. The questions are up and ready to go. The multiple-choice bubbles are just waiting to be filled in. There’s just one thing left...The Best 10 Questions for Online Feedback Tabs
You have questions and your website users have answers. Use your online space well and choose from these questions for your online feedback tabs. This data is can be used to find hidden user blocks for conversion rate optimization. You’ll never know what...10 Best Tools For Social Marketing Management and Lead Generation
The world of social media marketing can be complex. To many users, it seems like a jungle out there, and for good reason. It’s tough managing a business, getting new clients and finding the time to post on social media platforms without going crazy. Here are some...10 Ways to Improve Email Open Rates
The conversion rate of an email is heavily weighted by the subject line. Your prospects will look at the subject line for less than two seconds. That is about as much time as they get with a billboard on a highway. A subject has to intrigue your prospect enough that...
